Welcome to Mobile Ad Degree
11:00 AM – 11:30 AM
Registration
Hosted Lunch Served

11:30 AM – 11:35 AM
Welcome & Introduction
Brian Cowley, President & CEO, Ad Infuse


MAD Mobile Courses – Earn Your Degree
11:35 AM – 12:00 PM
Mobile Statistics & Vision
Evan Neufeld
VP Consulting & Senior Analyst, M:Metrics

12:00 PM – 12:25 PM
Mobile Market Basics & Planning
Chris Arens
Director of Marketing, Ad Infuse

Featured Speakers - The Industry in Action
12:25 PM – 12:35 PM
Maria Mandel
Executive Director of Digital Innovation,
Ogilvy New York
12:35 PM – 12:45 PM
Pete Distler
General Manager, Sprint Mobile Media Network
12:45 PM – 12:55 PM

Kevin Granath
VP Business Development, Ansible Mobile
12:55 PM – 1:05 PM
Joe Cohen
Director Global Mobile Products, Reuters Media
1:05 PM – 1:30 PM

Panel Q&A

That's a Wrap
1:30 PM – 1:35 PM
Closing Comments - Evan Neufeld, M:Metrics
1:35 PM – 2 PM
Networking


MARIA MANDEL
Ogilvy New York
MORE ABOUT MARIA



 

JOE COHEN
Reuters Media
MORE ABOUT JOE

PETE DISTLER
Sprint Mobile Media Network
MORE ABOUT PETE

KEVIN GRANATH

Ansible Mobile, LLC
MORE ABOUT KEVIN
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